Saturday, April 30, 2011

Instant Internet Lifestyle Review

Instant Internet Lifestyle falls withing Lee McIntyre's strategy of overdelivering content at an affordable price, making it an extreme value. His intention is to get Internet Marketers to try one of his products on the assumption that once they do, they'll want more. A strategy such as this really only works if the content is of high quality, and in this instance, I'll have to say it is. If you're just starting out or even have a few years exoerience under your belt, Lee will tell you the best way to earn money online in this product.

Instant Internet Lifestyle is a video series of eight modules, each of which is about eighty minutes long with two additional  Q & A sessions totaling about 30 minutes each for a grant total of nearly eleven hours of training. The recordings are also available in audio format plus there's a transcript for each module.

This 2009 workshop was originally entitled "The Upside Down-Inside Out Workshop" attended by nearly 50 Internet Marketers in Newcastle, England, each of whom paid $997 to attend. Over this two-day period, Lee divulged his method for making money online, showing the attendees how he started from nothing and built his business into a $140,000 monthly revenue stream with sights of increasing it to seven figures a month within the next year (a feat which he has since accomplished). Lee doesn't hold anything back and openly discloses exactly how he does it. He feels the more people he trains who are successful will generate word-of-mouth recommendations to others who will then seek his help.


There is too much content in each of the videos to go through here in detail, so here is a summary of the highlights of each of the eight videos:


  1. Momentum Marketing Madness--Lee presents his basic philosophy for the best way to make money online, which he refers to as "The Seven Rules Of Momentum," which I discussed in the Introduction. He feels that information products offer the best potential for making large amounts of income online and elaborates on each of these throughout the workshop. One basic strategy he emphasizes is best described as "Give first, sell second." Give your customers great content and value throughout your relationship with them and they will be anxious to buy your "occasional" offers.
  2. The Massive Monthly Profit Method-- In this video, Lee discloses how he identifies a profitable niche, then how he analyzes different sub-niches within it. If you're earning money in a rich market, go deeper into it with additional products to earn even extra income. Even if a hot niche is competitive, like weight loss, there are always additional sub-niches that you can make a lot of money in. He describes how you can become a Super Affiliate while at the same time introducing your own products, and what the key to growing your business is.
  3. The 4x Profit Method--Lee feels the easiest way to quickly develop an information product is to start with an audio interview with an expert in your niche. He tells you how to find the expert, how to approach the expert, what you need to do to get the expert to agree to do the interview, what types of questions to ask,then how to sell the interview either as a product or an incentive to build your list.
  4. Deep Connection Dynamics--How to manage and massage your list to make them want to open every email you send them, and then buy your products. This is where you discover the true meaning of expression "The Money Is In The List." Lee describes how he develops long-term relationship with his lists and how he can repeatedly sell them products.Plus he tells you how you can develop a "Unique Selling Point" for each of your products .Lee's Golden Rule of Internet Marketing--"Put Your Subscribers Interests First and Yours Second."
  5. Automatic Traffic Control--You'll probably be surprised to learn that Lee doesn't use the traditional methods  of driving traffic. No SEO, PPC, PPV, Social Media,Forums, etc. That's quite a time consuming process. Lee gets nearly all of his traffic from his affiliates. They do all the traffic-generation work for him, and  he has a simple strategy for achieving this desirable tactic. He'll tell you how you can get any marketer in any niche to promote your product without any reciprocal action from you.You'll be amazed how simple, yet effective,his strategy is.
  6. Building An Affiliate Army--Lee elaborates on the process of building an affiliate army, and his philosophy on doing this is best descibed by the expression, "Focus on getting your affiliates wealthy, and they'll promote your products day and night." He feels you need to have evergreen products that are always in demand by a large group of consumers and not get sucked into the "Product Launch" cycle.
  7. The Internet Automation Plan--In this module, you'll learn how Lee "automates" his business. Hint: It's not by using some traffic generation software suite.Rather, it's by building a staff of entrepreneurial workers who are not like the majority of job seekers--a realization that Lee learned from a series of personnel mistakes. Then he describes a management system that is easily scalable to a growing business, which most Internet Marketers aspire to build.
  8. Video Sales Uncut--Lee uses video sales pages to sell his products and tells you the best way to set yours up.He shows you how to structure your offer and what to emphasize to maximize conversions. Most importantly, he tells you what you need to do to in developing your offer and how to differentiate it from other similar offers being made on the Internet.

I've taken this course and learned quite a bit from it. About the only thing I can say negative about it is that Lee has a pretty thick British accent, and sometimes it's a little hard to understand everything he says, especially when he's excited and talking fast. But it's barely noticeable once you get used to it. And, of course, there are transcripts for the entire course. He has a responsive Support staff, who sometimes respond by phone if you need a quick answer for a problem. In short, I recommend strongly that you buy Instant Internet Lifestyle, especially when you hear that the price is........only $19.95!

 Frankly, when I first saw this price I thought there must be something wrong with it, that it was just another one of those online money scams that are so common on the Internet.So I did a little research on Google about Lee McIntyre, and the results were all positive. How could there be so much great content in it for such a low price? What clinched it for me was that one of my Internet favorites, Jason Fladlien, recommended Lee highly. That's all I needed to hear. Well, when I bought Instant Internet Lifestyle, Lee explains his pricing strategy and it all made a lot of sense. This is his "Loss Leader" product that he uses to get new customers to try one of his products. The reasoning is that his new customers will like it and want more!
I'd have to say I'd agree with him.

In summary, when you get Instant Internet Lifestyle, you're getting:

  • Over 11 Hours of Content-Rich Videos 
  • Audio MP3 recordings of each   
  • PDF transcripts of each session
  • No questions asked refund guarantee
Frankly, for only $19.95 and a no-questions-asked refund guarantee, you can't go wrong  with Instant Internet Lifestyle 

Monday, April 11, 2011

Instant Internet Lifestyle Review--Who Is Lee McIntyre?

Who Is Lee McIntyre?

Before we get  into my review on Lee McIntyre's Instant Internet Lifestyle product, I thought it would be important to give you a little background about him.

Lee McIntyre is one of the emerging Internet Marketing super stars who in four short years has established himself as a major force in the "Make Money Online" industry. A former school teacher from Newcastle, England, Lee has tried many different ways to earn a living on the Internet and has learned from his experience. Fortunately for his many followers, he has been sharing his experience with them and is teaching them how they can also be successful online. Lee loves to teach and now instead of teaching in a high school, he is is is showing aspiring Internet Marketers how they,too, can make a good living online. His motives are simple: The more people he can help become successful, the more his reputation as an authority will grow as will his list of customers. Success breeds success.


As a result, Lee's been able to build his build a six-figure monthly business with sights set on soon expanding it to seven figures. So.....


What Makes Lee McIntyre Different From All The Other "Gurus?" 

Lee uses what he refers to as the "Seven Rules of Momentum" to guide his business strategy. In summary, they are:

  1. Give First, Sell Second--Start your relationship with your customers by giving them tons of value. Use a high-quality product initially for a low price and free content later to build a strong relationship that will result in their looking forward to receiving your emails. You'll be more successful with upsell offrers and make more money per customer in the long run.
  2. Never Stop Believing In Yourself--Most Internet Marketers fail because they get discouraged and give up. But patience and persistance with the proper guidance will bear fruit.
  3. Acknowledge That The "Easy Button" Doesn't Exist-- Every day I get emails from "Gurus" touting their latest scheme to get rich without doing much work. I know that everyone reading this knows what I'm talking about. How about those $37 offers for a piece of software that will generate thousands of dollars overnight on Clickbank? Lee's advice: Forget about 'em!
  4. Build Deep Foundations If You Want a Big Business--If you're pre-occupied with making a quick buck, you'll never hit the Big Time.
  5. Go Deeper, Not Wider--You'll make more money in the long term if, when you find a profitable niche, you build more sites within it as opposed to moving horizontally to other niches. In other words, when you strike oil, build other oil wells nearby, not in the next state.
  6. Choose "Passionate" Markets, Not Hobby Markets--You can still make money in a hobby market, but not as much as you can in a market where people are desparate to find a solution for their problem.
  7. Stop Making Excuses and Move Forward Sooner Than Later--It's better to take action than to wait and try to get everything "perfect" before you move forward. You learn more through experience than by studying everthing to death.


Lee tells you exactly how he makes money online and shows you via videos,audios, and transcripts exactly how you can do it. He holds nothing back from you. A lot of other "Gurus" will hold something back--their "secret sauce," but not Lee. He really wants you to succeed.

Next, Lee shares with you what he feels is the best way to honestly make the most money online--by selling your own information products.Many new Internet marketers cannot imagine developing their own products and as a result never try it. But as Lee demonstrates, it's actually a lot easier than you might think. And once you try it, subsequent efforts become easier and easier. The benefits of selling your own information products are great--the profits are greater and you get to keep most of them. There are no real inventory concerns. Shipping costs are minimal, limited to CD's or a Special Report, and most of the time you can charge the buyer for shipping and handling costs. You can provide instant delivery by enabling customers to download the product from your website.

Who Needs Traffic?

Lee does not spend a lot of time or money trying to generate traffic. No SEO, PPC, PPV, Social media, forums, etc. Instead he recruits an army of affiliates to promote his products for him and they do all the legwork generating traffic for his sites. His simple strategy is ingenious.

Next, he provides some real context to the often-used phrase "The Money Is In the List." His strategy is to develop a list of BUYERS in a particular niche whom you can sell other products to repeatedly via email. A lot of other Internet marketers will tell you this, but Lee's strategy is spot on: You should develop a relationship with your email list based on giving them valuable information and products. As such, your objective should be on the back end offers after you have acquired your customers' names and addresses and respect. To do so, your front-end offer should be of such a good value that customers can't pass it up. How do you do that? By making the product really good and pricing it really low, as you'll soon see. Then you provide these new customers valuable content, much of which is free. Pretty soon the people on your list will be looking forward to receiving your emails. You'll emerge from the pack of other Internet Marketers as someone who consistently delivers value and is not just trying to sell stuff all the time. Makes sense, doesn't it?


And here's something really interesting. Lee tells you how to automate your business, continually generating new customers through hiring more staff, either internal or external. He's developed a management system that is easy for employees to follow and really works.I should point out that this system evolved after much trial and error--and you will be the beneficiary of Lee's experience.

The first of Lee's products I'm reviewing is Instant Internet Lifestyle,which I describe in detail in subsequent posts.